Why Should You Use Magento

Why Should You Use Magento Magento has emerged as one of the greatest e-commerce solutions. This software includes a great framework and excellent architecture. However, there are a lot of other things that makes this one of the best platforms for e-commerce. Here’s what works in its favor:   1. Magento can be used to design and develop multiple websites on the same administrative interface. This can be really useful for those who have multiple websites to handle. You can use this central location to control both inventory and pricing on different websites. On other platforms, people often have to login to multiple websites and work on them. This can be really tedious.    2. An additional advantage of Magento is that it can support more than sixty languages and currencies. Magento can also support different tax rates so that you can easily expand into the global markets.    3. Magento also offers layered navigation so that you can get customized browsing options. This platform can also be used to view products by categories and sort them by various classifications such as size, color and price.   4. What makes Magento really special is its in built web services. This allows several external applications such as SOAP and XML-RPC to access the data on this platform without changing any underlying code.   5. Magento also has built in search engine optimization and it can handle URL rewrites in a friendly and simple manner. This also helps search engines to directly access, index and store the products listed on your e-commerce website.   6. With its many in-built abilities, magento platforms can easily offer real time rates and quotations. This also enables users to ship products to multiple shipping addresses. This is ideal for online gift shopping portals.    7. In addition to all its flexible features, Magento also has several documentation and reporting features. This helps you view sales reports and keep a tab on best selling products as well. You can also export reports to CSV formats so that you can print them out and file them for future use.    8. You also get the advantage of community backing when you use Magento. There is a very large and active community as well as public forums that track and fix bugs. Magento connect is a public repository of extensions that can be used to further improve and enhance the functioning of the Magento platforms.   9. Magento is an open source software and the community edition can be used at no additional cost. This allows developers to build cheaper websites that are much more efficient than any other e-commerce platforms. 

is CEO of a ecommerce website development company providing Magento development services for clients scattered all across the globe.